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Print finishing for individual packaging solutions

High-quality packaging solutions win over consumers, in part due to their functional properties, such as the protection of products. They also fulfil aesthetic purposes at the point of sale, where they must be appealing and attention-grabbing and stand out from the competition. This specific aspect is becoming increasingly important and is crucial if products are to succeed because one thing is clear: there are no second chances when it comes to making a first impression. Packaging must directly convey the image of products and brands, it must be unique and it must stand out as a real eye-catcher to win over consumers. This is why demand is growing for distinctive visual features that contribute to the eye-catching and competitive design of packaging solutions. Whether it’s special colours or metallic effects, impressive finishing techniques are in demand.

Our many years of experience in the industry have taught us that packaging with a high-quality finish is a decisive factor in making your product stand out from others. That is why we discuss the requirements for the visual appearance of your packaging solutions with you and advise you individually on the best possible print finish. Whether you are using cold foil finishing, hot foil finishing, laminating, varnishing or embossing, our in-house printing centre offers numerous finishing options in addition to digital and offset printing and provides state-of-the-art equipment and technologies to deliver on our quality promise for your high-quality packaging. In addition, short set-up times and the optimal planning of our production capacities ensure that we can react flexibly at any time to your change requests or emergency orders, for example when packaging for fast-moving products needs to be produced quickly.

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Hot foil finishing

For premium products in particular, packaging needs to have a high-quality appearance. With hot foil finishing we achieve metallic effects that give a shiny appearance to your individual packaging solution. As part of the finishing technique, thin, shimmering foils are applied under heat and pressure to selected areas of the substrate, creating visual highlights. This is a perfect way to underscore the image of your product and, for example, to showcase your logo in a classy way. The palette of brilliant colours and patterns to choose from is endless. Furthermore, hot foil finishing can be combined with other finishing techniques, for example with embossing. Hot foil stamping can also be used to enhance glossy effects on a haptic level.

Cold foil finishing

We can highlight the value of your product with cold foils as well. Unlike hot foil finishing, this technique does not use high temperatures, which is why it is known as ‘cold foil’ finishing. Instead, our state-of-the-art printing machines apply a silver foil with a special adhesive to the substrate. This form of transfer is extremely precise and even allows intricate fonts to be highlighted with outstanding precision. Depending on the requirements of your packaging solution, we can overprint the cold foils used with any desired colour, for example to match your corporate identity. Cold foil finishing can also be combined with other finishing techniques, which, for example, allows us to emphasise details such as logos with cold foil stamping.

Varnishing

Varnishing is a classic tool in the field of print finishing for packaging. It does more than merely protect against wear and tear. Varnishes also provide an elegant finish for any premium product. Regardless of whether you wish to use surface, spot or special varnishes, we offer you a wide range of solutions to allow us to respond flexibly to your requirements and trends and to help you benefit from an enormous range of design options. We will advise you individually on the best possible varnish for your packaging solution.

Lamination

When it comes to choosing a finishing method for your packaging, if the primary concern is protecting your product effectively then lamination is the best option. To meet the specific requirements for protecting your packaging solution, we offer different finishing options in the field of foil lamination. Gloss and matt foil lamination, for example, is part of our range of services but special laminations are also possible. We will be happy to advise you on a customised solution for your product. This also applies if you want to combine lamination with other finishing processes to emphasise the quality of your product and brand.

Embossing

Embossing is one of the most effective finishing methods for the high-quality brand presentation of premium products. In particular, combining embossing with other techniques such as hot foil finishing can achieve impressive effects that leave a lasting impression on consumers, both visually and haptically. For example, embossing is used particularly often when packaging with a logo needs to be skilfully showcased and the brand quality needs to be underscored by the finishing technique. Whether you wish to use flat embossing, textured embossing or relief embossing, we match the choice of embossing process and the combination with other finishing techniques to the individual brand message of your product and ensure your packaging has a high-quality appearance.

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We look forward to getting to know you!

Interested in working with us and learning more about our company and services? Then please contact us and we will arrange a personal meeting with you.

09122 8340-0 or info@@schnellerleupold..de

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Sales Director Karsten Kahmann